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20% off at Olivier Baby & Kids and a very special pop-up featuring OBK and Edit 58

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Olivier Baby & Kids is one of our favourite childrenswear brands. Not only because it’s a small British business dreamed up by two sisters, but also because the designs manage to straddle that tricky divide of being contemporary yet vintage and child-appropriate. The cashmere is delicious (and durable) – just check out the super-cool hoodies and beautiful heart-on-the-back cardis, whilst the babywear is so gorgeous it’ll make you broody for another (just kidding, just kidding, I am OUT of that game). And so, because we love them (and you) we have an exclusive 20% discount on all their a/w collection as well as some news on an exciting pop-up happening next week….

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Olivier Baby & Kids has really come into its own this season with a wider range, some really great designs and some ridiculously smart party wear for children aged 0-10. My boys adore their OBK cashmere hoodies (as do I) and are desperate to get their mitts on more (I mean, honestly. I think I was 25 before I even knew what cashmere was…) From gorgeous accessories (such as cashmere hats and snoods that I want to wear) to beautiful knitwear (the heart-backed cardis, striped sweaters and lightning bolt hoodies are classics in the making), blankets, great shirts, beautiful dresses and the cutest baby outfits (bloomers to die for, the sweetest Liberty prints, rompers and leggings) – it’s a really great collection.

And, if you’re in London from 12th September – 24th September then head on over to Chelsea where Olivier Baby & Kids are opening their first Pop Up shop at 121 Sydney Street, SW3.  As well as being able to see the designs in person, you’ll be able to see and buy beautiful interior decorations and soft furnishings from W&W favourite Edit 58, including vintage floor runners, Eliza Gran Venice pom pom baskets, vintage cushions, and hand drawn words and pictures by artist Big Jon. You can also pick up gorgeous jam jar posies, mini bouquets, vintage vases and jugs from talented florist Daisy Allsup of Flowers by Daisy.

So go on, get ready to shop online and in person. AND KEEP AN EYE OUT ON OUR INSTAGRAM (@wearandwhere) FOR AN AMAZING OBK COMPETITION LAUNCHING ON FRIDAY!

To enjoy an exclusive 20% discount on all of Olivier Baby & Kids’ a/w collection simply enter the code ww20 at checkout. Valid until midnight 13th September.

The shop runs for two weeks until 24th September (closed on 18th September) and is open daily from 10am to 6pm.

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