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Children's Style

20% off Olivier Baby & Kids’ gorgeous new collection

Hurrah for Spring and flowers and lighter evenings and gorgeous new clothing collections! We're not ashamed to admit that we love a change of season as an excuse to shop, but who needs an excuse for children who have inconveniently grown (how dare they?!) and actually need new clothes? Olivier Baby & Kids is one of our favourite brands for small people, making beautiful vintage-inspired pieces, GORGEOUS baby wear, great cashmere and -this season - some amazing jumpsuits, dresses shorts and trousers. And the best news? We've got an exclusive 10% for our readers. Here's our edit of our favourite pieces...…

Children's StyleCompetitions

Win! £150 to spend at Wild & Gorgeous

Christmas is coming so it's time to get your kids' glad rags on (or win a special prize for a niece/nephew/godson/god-daughter). We have TWO gift certificates worth £150 each to give away to spend at Wild & Gorgeous, quite possibly the most stylish kidswear brand around..…


A letter to myself as a mama-to-be

What parenting advice would you give your pre-child self? It being half term in our world, this seems the right time to share this letter I wrote to myself as a mama-to-be. (Originally written for Alex & Alexa’s blog.)…

Children's StyleFamily

20% off at Olivier Baby & Kids and a very special pop-up featuring OBK and Edit 58

Olivier Baby & Kids is one of our favourite childrenswear brands. Not only because it's a small British business dreamed up by two sisters, but also because the designs manage to straddle that tricky divide of being contemporary yet vintage and child-appropriate. The cashmere is delicious (and durable) - just check out the super-cool hoodies and beautiful heart-on-the-back cardis, whilst the babywear is so gorgeous it'll make you broody for another (just kidding, just kidding, I am OUT of that game). And so, because we love them (and you) we have an exclusive 20% discount on all their a/w collection as well as some news on an exciting pop-up happening next week....…


W&W on Alex & Alexa

When boutique children’s site Alex & Alexa invited us to join their Collective, we were v flattered to be asked, and then jumped at the chance.…


Are you a fun parent?

By 'fun' we don't mean channelling Regina George's mother in Mean Girls, oh no. We're not talking dressing like you're 'down with the kids', getting them drunk on margaritas aged 12 or discussing the merits of Taylor Swift's love life like you're an actual OMG LOL teen (Ok that last one is sort-of allowed as who isn't intrigued by the are they for real? cultural phenomena of Hiddleswift?) What we mean is rather than stressing about the mess/homework/school grades, actually having fun With Your Children. As yes, it is ok to do that too....…